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RESOURCES | BLOG | THE CMO MARKETING MINDSET
Marketing Insights & Strategic Perspectives
Explore articles on branding, digital marketing, business development, and the strategies that guide businesses toward stronger alignment between marketing efforts and growth goals.


How Fractional CMO Services Drive Better Profits for Small to Mid-Sized Businesses and Law Firms
Fractional CMO services give small and mid-sized businesses access to senior marketing leadership without the cost of a full-time executive. Discover five strategic shifts that can improve small business marketing, strengthen decision-making, reduce wasted spend, and drive more profitable growth.

Julie Fisher
Jan 138 min read


Fisher Marketing Expands Fractional CMO Services in 2026
Fisher Marketing Services LLC is expanding its Fractional CMO services in 2026 to serve more professional-service and client-facing businesses in California and nationwide, while continuing to support law firms with strategic marketing leadership.

Julie Fisher
Dec 30, 20259 min read


AI Overviews Are Changing Google Search: What Every Law Firm Needs to Know Now
Google's AI Overview is changing how legal services are found online and law firm websites are already feeling the impact. Learn how LinkedIn profiles, cross-platform visibility, and attorney SEO now play a central role in attracting potential clients.

Julie Fisher
May 20, 20255 min read


A Law Firm Fractional CMO's 5 Step Approach to Scaling Small to Mid-Sized Firms
Solo, small and mid-sized boutique law firms need operational systems that match their size, not complex solutions built for larger practices. This blog shares a fractional CMO’s approach to building practical, flexible, and results driven systems that support real growth. Learn how to simplify intake, track the right metrics, and improve handoffs so your law firm can scale without losing it's mind.

Julie Fisher
Apr 28, 20257 min read


7 Reasons Why Your Law Firm Should Consider a Fractional CMO
Discover 7 reasons why a Fractional CMO can transform your law firm’s marketing strategy—without the full-time cost.

Julie Fisher
Apr 8, 20254 min read
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