CMO GUIDANCE FOR SMALL & BOUTIQUE LAW FIRMS & BUSINESSES | CALIFORNIA AND NATIONWIDE
CMO Expertise, when your business needs it.
Sometimes you don't need a Fractional CMO managing your marketing. You just need access to one when a question comes up, a decision needs to be made, or you want experienced guidance before moving forward.
CMO Guidance gives you access to senior-level marketing expertise on a retainer basis, so you have someone to call when you need strategic direction, a second opinion, or help working through a marketing challenge.
TRUSTED BY LEGAL AND PROFESSIONAL SERVICE-BASED BUSINESSES
B2C Law Firms
Legal Services
Medical Offices
Contractors
Financial Advisors
Healthcare Agencies
HOW IT WORKS
CMO guidance on retainer
CMO Guidance is for business owners and leaders who have something they need to figure out and want an experienced marketing brain in the room with them.
Maybe you are stuck on a decision. Maybe something in your marketing is not working. Maybe you have an idea, a vendor recommendation, a new service, or a plan in front of you and want to talk it through before you move forward.
These sessions are focused on strategy and guidance. No implementation or oversight. Just your business, your questions, and senior-level marketing thinking to help you sort through what is happening and decide what makes sense next.
Things we may address:
CMO Guidance can be used for just about anything marketing-related, including brand positioning and messaging, marketing planning, reviewing a current strategy, business development, lead generation, intake, vendor recommendations, budgets, new services, growth ideas, and figuring out where your time and marketing dollars should go.
5 hours
$1250
Best for:
Quick questions, second opinions, gain clarity, help with a new hire, and deeper look at one key marketing challenge.
10 hours
$2250
Best for:
Project-based guidance, more involved strategy meetings, and marketing decisions that may touch more than one channel.
15 hours
$3000
Best for:
Deeper strategic work that requires more review, planning, and guidance across several connected marketing areas.
20 hours
$3500
Best for:
Ongoing strategic support across multiple initiatives, broader marketing priorities, and prefer having a longer-term CMO partner.
Each bundle of CMO Guidance hours can be used in one session or spread across multiple conversations — whatever works best for what you need. Hours are valid for 12 months from the date of purchase.
"Julie with Fisher Marketing provided exceptional training and support for all of my marketing needs, from setting up my Google Business Profile Page (which helped save me tons of time, energy and frustration), to developing my brand kit (logo, business card, graphics), to setting up Social Media Pages and developing content to get me started, to developing my Marketing Plan with supporting tracking documents, to training and helping me understand the best and most effective ways to advertise and promote my business once I was all set up. I can't believe how fast the payoff has been!"
Jennifer Berryhill, LLP & Certified Divorce Coach
Berryhill Family Law - a licensed legal paraprofessional firm, Colorado
"Julie redesigned my website, helped create a beautiful billboard, and developed a digital marketing strategy that has strengthened my online presence and increased traffic to my website. She combines creativity with professionalism and always follows through on her commitments. Julie is dependable, reliable, trustworthy, and truly invested in her clients' success. If you're looking for a marketing professional who delivers quality work and helps your business stand out, I highly recommend Fisher Marketing."
Kristin Clark
Realtor & Property Manager, California
Copple Concierge Services
"Julie helped us rethink our entire business development and marketing approach with clarity and intention. As our fractional CMO, she also corrected our broken referral tracking, giving us the data we needed to finally focus on what was driving real results. We began spending marketing money on lead sources that produced the clients we were looking for. Our social media and email marketing branding was fixed and we had better metrics because of it. More open rates, followers, and better client experiences with her strategy and efforts. Julie knows what she is doing and she listens and explains things so you understand them."
Dean A.
Founder & Principal Attorney
Elder Law Firm, Arizona
COST EFFECTIVE STRATEGY
There's plenty of Marketing Consultants. Why work with a Fractional CMO?
Because sometimes you need more than advice. You need someone who can look at the bigger picture, clarify what is happening, and connect marketing decisions back to your business goals.
With my CMO guidance, you get:
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Advanced marketing strategy: senior-level insight that looks beyond individual tactics and considers how the pieces work together.
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Goal-driven direction: recommendations are intentional, tied to what the business is trying to achieve, and focused on meaningful results.
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Business and marketing knowledge on retainer: access to more than marketing guidance alone. I bring business and compliance knowledge to the conversation, along with a trusted team that can support accounting, bookkeeping, financial, and digital marketing needs when those areas intersect with your marketing decisions.
The values stay simple:
Clarity. Integrity. Intentional strategy. Goal-focused thinking. Results that matter.
If you are looking for marketing guidance that makes the complicated clearer, keeps strategy tied to your goals, and gives you experienced support when you need it, let’s talk.