Blogs

Referrals are a trusted growth source for law firms but they’re not a strategy. Without branding, tracking, or operational alignment, they lose impact fast. This article explores how a fractional CMO helps solo and boutique law firms transform informal referrals into scalable business development systems. From intake data to branding clarity, discover how to turn relationships into ROI without hiring an in-house marketing manager.

Google's AI Overview is changing how legal services are found online and law firm websites are already feeling the impact. Learn how LinkedIn profiles, cross-platform visibility, and attorney SEO now play a central role in attracting potential clients.

Small law firms are thriving by embracing what makes them unique: authentic service, agility, and strong client relationships. This Small Business Week, Fisher Marketing Services LLC shares why solo and boutique firms are gaining momentum and how fractional CMO services can provide the strategic support needed to grow with clarity, confidence, and purpose.

Client expectations are changing fast. In 2025, legal skill alone is not enough. The client experience now holds equal weight. This blog explores why solo and boutique law firms need strategic leadership to compete in the client experience economy and how a fractional CMO can help align marketing with operations to improve every interaction and create lasting client relationships.

Discover 7 reasons why a Fractional CMO can transform your law firm’s marketing strategy—without the full-time cost.