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Blogs
Explore our blog library — filled with helpful marketing tips, real-world strategies, and industry insights.


Why Lawyers + Law Firm Branding = Identity Crisis (And the Solution)
Most law firms think branding is just a logo or website but real branding is your reputation, your story, and the trust you build. Discover why most lawyers get branding wrong, and learn how to create a brand that attracts your ideal clients and sets your firm apart.

Julie Fisher
Jul 27 min read


Can Your Law Firm Intake Service Undermine Your Law Firm's Success?
Your law firm's intake team is the critical first touchpoint that shapes the client experience and impacts case retention. This blog explores why intake matters, the dangers of unrealistic KPIs through a personal injury firm case study, and how targeted coaching can empower your intake staff to drive growth and strengthen your brand's credibility.

Julie Fisher
Jun 129 min read


5 Strategies to Drive Demand Generation for Law Firms in 2025
Discover how a law firm revitalized its marketing through demand generation, achieving over 1300% website traffic growth, doubling online leads, and dramatically increasing social media engagement. Learn how strategic branding, educational content, and data-driven campaigns can build trust, boost visibility, and drive sustainable growth for your legal practice. Practical insights to elevate your firm’s marketing success.

Julie Fisher
Jun 84 min read


Small Business Week: Honoring Law Firms
Small law firms are thriving by embracing what makes them unique: authentic service, agility, and strong client relationships. This Small Business Week, Fisher Marketing Services LLC shares why solo and boutique firms are gaining momentum and how fractional CMO services can provide the strategic support needed to grow with clarity, confidence, and purpose.

Julie Fisher
May 65 min read


Why Integrating Your Law Firm's Operations and Marketing Is 100% Necessary
Integrating marketing and operations is no longer optional for law firms; it is essential. This blog explores how aligning your firm’s internal systems with external messaging can increase ROI, improve client intake, and drive sustainable growth. Learn how operational marketing turns fragmented workflows into a unified strategy that supports real business results.

Julie Fisher
Apr 296 min read
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