Blogs

Solo, small and mid-sized boutique law firms need operational systems that match their size, not complex solutions built for larger practices. This blog shares a fractional CMO’s approach to building practical, flexible, and results driven systems that support real growth. Learn how to simplify intake, track the right metrics, and improve handoffs so your law firm can scale without losing it's mind.

Client expectations are changing fast. In 2025, legal skill alone is not enough. The client experience now holds equal weight. This blog explores why solo and boutique law firms need strategic leadership to compete in the client experience economy and how a fractional CMO can help align marketing with operations to improve every interaction and create lasting client relationships.

Discover 7 reasons why a Fractional CMO can transform your law firm’s marketing strategy—without the full-time cost.

Fisher Marketing Services LLC is now officially launched, offering fractional CMO and operational marketing services to solo and boutique law firms nationwide. Founded by Julie Fisher, the consultancy focuses on aligning marketing, operations, and business development to help firms grow with clarity and purpose. Learn how we support law firm success through strategy, structure, and measurable results.

Marketing alone will not grow your law firm. Without strong intake systems and consistent client communication, visibility becomes a liability, not an asset. This blog explores why operational readiness is the foundation of successful legal marketing and how aligning internal processes with external strategy leads to sustainable growth for solo and boutique law firms.

You network, you follow up, you show up—but the referrals never flow. If your business development efforts aren't translating into quality cases, you may be facing the referral relationship gap. This blog explains why law firms fall short in turning connections into consistent referrals and offers a proven framework to help close that gap and build reliable, lasting partnerships.

Stop running siloed departments. Learn how integrating marketing, operations, and business development creates a unified growth strategy.