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Blogs
Explore our blog library — filled with helpful marketing tips, real-world strategies, and industry insights.


Can Your Law Firm Intake Service Undermine Your Law Firm's Success?
Your law firm's intake team is the critical first touchpoint that shapes the client experience and impacts case retention. This blog explores why intake matters, the dangers of unrealistic KPIs through a personal injury firm case study, and how targeted coaching can empower your intake staff to drive growth and strengthen your brand's credibility.

Julie Fisher
Jun 129 min read


5 Strategies to Drive Demand Generation for Law Firms in 2025
Discover how a law firm revitalized its marketing through demand generation, achieving over 1300% website traffic growth, doubling online leads, and dramatically increasing social media engagement. Learn how strategic branding, educational content, and data-driven campaigns can build trust, boost visibility, and drive sustainable growth for your legal practice. Practical insights to elevate your firm’s marketing success.

Julie Fisher
Jun 84 min read


Why Law Firms Can't Afford to Ignore Social Media Marketing in 2025
84% of law firms generate leads through social media, yet most struggle with execution. Learn how strategic social media management helped one Elder Law practice achieve 200% follower growth and 45% more referrals. Discover why fractional CMO services that combine strategy with hands-on execution deliver measurable ROI for legal practice

Julie Fisher
Jun 68 min read


5 Ways Fractional CMOs Fuel Law Firm Growth: From Referrals to ROI
Referrals are a trusted growth source for law firms but they’re not a strategy. Without branding, tracking, or operational alignment, they lose impact fast. This article explores how a fractional CMO helps solo and boutique law firms transform informal referrals into scalable business development systems. From intake data to branding clarity, discover how to turn relationships into ROI without hiring an in-house marketing manager.

Julie Fisher
May 226 min read


AI Overviews Are Changing Google Search: What Every Law Firm Needs to Know Now
Google's AI Overview is changing how legal services are found online and law firm websites are already feeling the impact. Learn how LinkedIn profiles, cross-platform visibility, and attorney SEO now play a central role in attracting potential clients.

Julie Fisher
May 205 min read


What Can A Fractional CMO Do to Benefit My Law Firm?
Discover how a fractional law firm CMO can transform your legal marketing strategy. At Fisher Marketing Services in Beaumont, CA, we provide specialized fractional CMO services tailored for law firms without the full-time expense. Our expertise helps manage agency relationships, establish thought leadership, and achieve measurable results. With proper fractional law firm CMO oversight, firms see a substantial ROI on marketing investments. Contact us today.

Julie Fisher
May 135 min read


Small Business Week: Honoring Law Firms
Small law firms are thriving by embracing what makes them unique: authentic service, agility, and strong client relationships. This Small Business Week, Fisher Marketing Services LLC shares why solo and boutique firms are gaining momentum and how fractional CMO services can provide the strategic support needed to grow with clarity, confidence, and purpose.

Julie Fisher
May 65 min read


Why Integrating Your Law Firm's Operations and Marketing Is 100% Necessary
Integrating marketing and operations is no longer optional for law firms; it is essential. This blog explores how aligning your firm’s internal systems with external messaging can increase ROI, improve client intake, and drive sustainable growth. Learn how operational marketing turns fragmented workflows into a unified strategy that supports real business results.

Julie Fisher
Apr 296 min read
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