Blog · The CMO Marketing Mindset
Practical thinking on marketing leadership, positioning, and the decisions behind business growth.
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Showing 2 latest articles in this topic. Explore earlier posts in the archive below.
Marketing Strategy & Planning
October 29, 2026
I believed the 7-11-4 rule. I thought it was marketing data, researched and vetted. It is everywhere. I've seen it referenced in marketing articles, presentations, social media…
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Marketing Strategy & Planning · Marketing Systems
October 29, 2026
Quick summary: A good-looking website and strong search rankings can support growth, but they do not prove your marketing is producing the right opportunities. Website messaging…
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